Group Publisher
Bill is responsible for the management and strategic direction of the AdExhanger brand. A 25-year veteran of media operations and brand management, Bill creates innovative approaches to content strategy, sales management and audience marketing. Prior to AdExchanger, he was VP and General Manager of the NewBay Music group where he was Publisher of Guitar World and Guitar Player magazines. Before NewBay, Bill was SVP of Operations at CMP Media (aka United Business Media) where he led all mission-critical operations. Before that he was Group Production Director at Miller Freeman. Bill is an avid disc golfer, and a long-time bicycle commuter in New York City. He has a BS in Printing Management from the Rochester Institute of Technology and a Masters of Arts in Business from the California Institute of Integral Studies.